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A Glimpse at Exhibitors of 2010 Yiwu Fair

Hits:  UpdateTime:2010-10-16 07:40:02  【Printing】  【Close

Solar energy enterprises come in groups

Yiwu Fair is an international products trade fair with so many customers and such a high degree of foreign trade. As an enterprise involved in the emerging industry of solar energy, we can't miss the opportunity, said Shen, secretary of Zhejiang Solar Energy Association. Based on this idea, the association decided to organize one group of companies to show in the fair and they have reserved about 30 booths. Since Yiwu Fair is a good platform for display and connection, they will make good use of it to tap into the broad market of solar energy products in many countries. It is learned that the Future Company has gradually expanded markets in Africa.

Huashui pipe takes opportunity to develop its own brand

It is the fourth time for Huashui Pipe to show in Yiwu Fair, and this year seems to be more important because they will display its own brand Huashui in its 4 booths. The main product is Waterbird Maxicom Central Control System, and it is the first self-developed efficient water-saving automatic control irrigation system.

Participation in the fair is a test to the market reaction, and a channel to build distribution network. According to previous experience, it is satisfying to promote own brand or new brand, and to increase marketing influence. It is said that Huashui's own pipe fittings are more competitive in price than the international brands it sold as an agent. Compared with the international brands, their quality is equally good, but their price is 40% lower. No doubt the platform of Yiwu Fair will contribute to improving the competitive edge.

Wangbin Frame promotes enterprise image

Wu Yaofeng is the manager of the exhibition department of Wangbin group. He said that the whole decoration of the stage is made of their own products and it costs nearly 100,000 yuan to build the whole display platform.

It is nothing new for Wangbin Frame to take part in the fair, but why do they spend so much money and energy this year? Wu thinks that one of the features of Yiwu Fair is the large numbers of visitors including not only national and international professional buyers, but also average consumers. Yiwu Fair can help improve the social image of enterprise and its products. The aim of using their own decoration materials to build the display stage is to impress the audience vividly. Wangbin frame also wants to promote its image with the help of "advertising effect" from the fair. "The intangible economic effect brought by the fair cannot be measured by the numbers of orders," Wu was quoted as saying.

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